In order for your business to be attractive to an investor, it is important to have a strong pitch desk that you can present.
Top tips
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your deck should be no longer than 15 - 20 slides
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it will need to include the background to the company, the product, tech and team
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it will need to be an interesting and engaging pitch with some graphics
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keep fonts the same to look more cohesive
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should include a compelling story and include why investors should invest in you and your company
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include any market research you have had and any sales/customers
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include partners and committees
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should include the financial, market size, and where you sit within that space
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basic financials - more details can be added to the appendices
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include Copyright information on the button of each slide
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(“Confidential and Proprietary. Copyright (c) by [Name of Company]. All Rights Reserved.”)
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the deck should be presented in a PDF format and sent to the investors in advance
Checklist:
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Company Overview
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The vision of the Company
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Team
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The Problem (what have you identified as the problem)
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The Solution (how does your product/service solve the problem)
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Market Opportunity (how large is the market you have identified)
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Product / Service
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Customers - who are they (add in the market research - outcomes)
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The Technology
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Competition (always have an answer - what makes you unique)
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Traction (how can this business be scaled)
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Business Model (income streams)
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Marketing Plan
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Financials
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What are you asking for?